As oil prices continue to rise, so do the profitability of major energy producing multinational corporations. One of the most notable of these companies is Exxon Mobil. This company has the highest revenue globally and produces 3% of the world’s oil. Companies like ExxonMobil have continuously engaged in the corporate greenwashing William S. Laufer describes in his work. Recently, Exxon has promoted its’ project to obtain energy from the oil sands in Alberta, Canada. This 2011 ad claims exploitation of this untapped resource will create jobs and stimulate the stagnant economy. Right away it is clear that the company is touting the short term benefits of the project and failing to inform the public on the devastating effects oil sands have on the environment. The creation of a few thousands jobs is meaningless when the negative externalities of the project far outweigh the benefits. The combination of water degradation as well as land destruction would hurt local communities more than they would help. Although Exxon claims their way of extracting oil from the Alberta Sands is more “environmentally friendly” than other companies processes, it is still significantly more harmful to the environment than conventional oil drilling. To the unassuming citizen, the creation of jobs and idea of energy independence sounds like an opportunity that would be foolish to pass up on. This misinformation can have huge consequences as such projects could gain public support because people are unaware of the consequences a project like this would have. If it were up to me, this ad should have a disclaimer at the end stating that it was created in order to deceive and manipulate people in order to gain public support for their personal gain.